Costco manages to maintain the high quality and low prices of its $4.99 rotisserie chicken by controlling the production process and keeping the production costs relatively low.

The wholesale company initially used to source its chickens from Tyson and Foster Farms, but later established its own chicken production facility in Fremont, Nebraska, in 2019.

While they hired Lincoln Premium Poultry to manage day-to-day operations, Costco maintains full control over the production process, ensuring high quality and efficient production.