Liquor section inside a Costco

You'll Wish You Knew These Secrets Of Costco's Liquor Sooner

NEWS

By STEPHANIE MEE

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Costco doesn't actually make any of its Kirkland Signature brand liquor. Instead, it works with distilleries and producers to create its own unique liquors.
Kirkland Signature scotch is made by Alexander Murray, and the Kirkland Signature XO Cognac is made by the esteemed French company Peyrat-Associés & CIE.

Low Markup

The standard markup for alcohol is anywhere from 25% to 45%. A big part of Costco's business model is keeping markups low, so it only marks its bottles up 10% to 14%.
The company gets away with it by buying its products in bulk and buying directly from producers, so no middleman or distributor is cutting into the costs.

Price Tag Codes

Instead of having sale or clearance sections, Costco indicates great deals using price tag codes. Take note of the last number in the prices.
Prices that end with 99 cents indicate a regular price. However, prices that end in .97 are marked down, as well as .00 and .88, though the latter two are often used for clothes.

Asterisks

Also called the "death star" by some savvy shoppers, the Costco price tag asterisk means the product will only be available for a limited time.
However, one Costco employee on Reddit noted that it means "the item number is pending delete in the system," which can also indicate the item's leave is only temporary.

Rare Bottles

In addition to staple liquors, Costco often carries popular alcohols from outside brands like Kahlúa coffee liqueur, Bacardi rum, and Jack Daniel's Tennessee Whiskey.
Take the time to search the shelves and you may come across some rare liquors. Even better, those hard-to-find bottles could be selling at amazing prices compared to other places.